Digest | Noom | June 2024

In 06/2024 Noom launched NoomVibe, a wellness community and habit tacker. At no cost, NoomVibe provides access to a supportive, diverse community, uplifting motivational content, health tracking tools and live mentoring with Noom Coaches.


In 06/2024 Noom announced the appointment of 3 distinguished executives to its leadership team. Aaron Severs joins as Chief Product Officer, Peter Scherr joins as Chief Marketing Officer, and Dr. Adonis Saremi is promoted to Chief Medical Officer. 

Dr. Adonis Saremi, with dual board certification in Internal Medicine and Clinical Informatics and board eligibility in Obesity Medicine, transitions into his role at Noom as Chief Medical Officer. Dr. Saremi brings dynamic results and acuity in digital health to Noom’s medical team and will oversee the development and implementation of clinical strategies, ensure the highest standards of patient care, and lead medical research initiatives, including the strategy for the clinical obesity care program and training and onboarding for Noom’s clinicians.

Peter Scherr joins Noom as Chief Marketing Officer, overseeing the company's global marketing and communications functions. Scherr comes from Incredible Health, where he served as Chief Marketing Officer for its career marketplace for permanent healthcare workers. His extensive experience includes serving as Chief Marketing Officer at Pagaya, directing the company's global marketing, design, and public relations functions, and playing a key role in Pagaya’s IPO in 2022. Scherr also managed the successful IPO of Vroom in 2020 amid the COVID-19 pandemic. He has held executive marketing leadership roles at Better.com, American Express, Warner Music Group, JetBlue, DoubleClick, and JPMorgan Chase. Scherr holds an MBA from Wharton and a Bachelor’s degree in International Relations from Lehigh University.

Aaron Severs is a global product leader with a proven track record of delivering software-as-a-service (SaaS) products that drive enterprise-wide growth and recurring revenue. In his new role at Noom, Severs will direct the development and enhancement of Noom's digital health products, ensuring they meet the needs of users and drive company growth. He will also lead the product management teams, focusing on innovation and strategic B2B and D2C product initiatives. With over 15 years of experience in product and engineering leadership roles across startups, public, and private/PE-backed firms, Severs brings a wealth of expertise to Noom. He joins from DocGo, where he led the launch of On-Demand mobile healthcare solutions for consumers and health plans.


In 06/2024 Noom announced the launch of two state-of-the-art AI-powered features, AI food logging and Welli, Noom’s new AI personal health assistant. Noom now leverages AI to power new photo, text and voice food logging features, making it easier than ever to track meals and nutrition accurately with the Noom app. Alongside Welli, Noom's state-of-the-art AI-enabled chatbot helps complement the human coaching experience with immediate answers and 24/7 assistance on a variety of wellness topics.